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How Crocs Has Achieved Booming Sales Even During The Corona Pandemic?

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  Crocs has made highest selling during the pandemic. The company has gained a valuation of $1.4 billion at a time when many other brands around the world were experiencing significant losses. Crocs declared a $185 million loss in 2008, which resulted in around 2000 job losses and numerous of retail shop closures throughout the world. As shown in the graph, annual revenue of crocs started increasing slowly from 2017 before it reached ($1400MM) in 2020. Below is the insights about what changed during pandemics. Crocs has more stores in the United States  than any of its competitors, with 3698. Crocs was the only brand with a revenue increase in 2020. Its competitors, on the other hand, were suffering from the worst revenue declines in the last decade. Since 2017, the stock price of Crocs has been rising. Even in the midst of the pandemic, these haven’t decreased. During the pandemic, Crocs had a sudden 120 percent growth in its assets. Increasing Demand For Crocs Crocs, a globa...